PRESS RELEASE
July 5, 2017
Stillfront: Very strong growth in player volume – mobile users now largest segment
Stillfront Group AB (“Stillfront”) systematically works with improving the product portfolio to optimize performance and reward/risk. Among many things Stillfront continuously monitors the number of active users of the online games on a monthly basis (MAU – Monthly Active User) and daily basis (DAU – Daily Active User).
During the second quarter of 2017, the average number of MAUs was 784,183. The number of DAUs was 139,558 on average during the quarter. The corresponding figures for the first quarter of 2017 were 310,348 MAU and 77,398 DAUs. Thus, the second quarter 2017 achieved an increase of 153% regarding the number of MAU and 80% regarding the number of DAUs as compared with the first quarter of 2017.
During the second quarter of 2016 the average number of MAUs was 224,446 and the average number of DAUs was 69,494. During the second quarter 2017 the number of MAUs increased by 249%, and the number of DAUs decreased by 101% as compared with the second quarter of 2016. Of the total numbers above, the following comes from the newly acquired eRepublik Labs’ games: MAU: 477,155 and DAU: 62,736. eRepublik Labs is consolidated in Stillfront’s books from May.
The above numbers pertain to the eleven largest games as ranked by revenues, i.e. Call of War, Supremacy 1914, Conflict of Nations, ManagerZone, DragonRealms, GemStone IV, Tank Storm, Admiral, Age of Lords, World at War and eRepublik.com.
Jörgen Larsson, CEO, Stillfront Group, comments
“I am happy to note that our games are very attractive to our players. I am especially pleased that our segment mobile users is the largest. Further, it is important with the continuous high player loyalty during the quarter. Especially the paying players demonstrate great loyalty and strong spending. I see this as an acknowledgement that our games offer entertainment to our players for a long period of time, which is exactly in line with Stillfront’s strategy,” Jörgen Larsson, CEO, Stillfront Group comments.
FOR ADDITIONAL INFORMATION, PLEASE CONTACT:
Jörgen Larsson, CEO, Stillfront
Tel: +46 70 321 18 00
E-mail: jorgen@stillfront.com
Sten Wranne, CFO, Stillfront
Tel: +46 70 585 12 58
E-mail: sten@stillfront.com
ABOUT STILLFRONT
Stillfront is a group of independent creators, publishers and distributors of digital games – with a vision to become the leading group of indie game creators and publishers. Stillfront operates through seven near-autonomous subsidiaries: Bytro Labs in Germany, Coldwood Interactive in Sweden, Power Challenge in the UK and Sweden, Dorado Online Games in Malta, Simutronics in the United States, Babil Games in UAE and Jordan and eRepublik in Ireland and Romania. Stillfront’s games are distributed globally. The main markets are France, UK, Germany, the United States and MENA. For further information, please visit www.stillfront.com.
SELECTED GAMES
Stillfront’s portfolio includes games across multiple platforms. Unravel, developed by Coldwood in collaboration with Electronic Arts, won 20+ awards at E3 and gamescom and was released in February 2016. Supremacy 1914 and Call of War are high-immersion war strategy games developed by Bytro Labs. ManagerZone is a sports management strategy game launched in 2001. DragonRealms and GemStone IV are MUD-style games with a very loyal player base. Lara Croft Relic Run(TM) is a popular mobile game developed by Simutronics. Tank Storm and Admiral are mobile strategy games with very strong player bases, which are published by Babil Games. World at War is a successful mobile strategy game developed and published by eRepublik Labs.
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This information is information that Stillfront Group AB (publ) is obliged to make public pursuant to the EU Market Abuse Regulation. The information was submitted for publication, through the agency of the contact person set out above, at 08.45 CEST on July 5, 2017.